For enterprises, a trademark is a way to differentiate their products from competitors'' products, helping businesses build brand loyalty, set high prices and bring sustainable profits.
The “90-day Amazon Launchpad” programme, designed to help small and medium-sized firms boost exports to global market via e-commerce, kicked-off on September 9.
Vietnamese firms should attach more attention to registering for intellectual property protection in foreign markets if they wished to develop brands abroad, according to the National Office of Intellectual Property (NOIP).
Viettel Global Investment JSC (Viettel Global) targets increasing its customers in foreign markets by 12.9 million in 2017, bringing the total to more than 50 million.
The government has approved a plan to help Vietnamese businesses
directly participate in foreign distribution networks through 2020 to
help Vietnamese goods penetrate international markets, a senior
government official said.
While many areas of Viet Nam''s agriculture sector have struggled to gain
a foothold in foreign markets, honey is enjoying the sweet taste of
success abroad.
Domestic handicraft exporters would gain 30-50 per cent turnover if they
made efficient investments in design and enhancing creativity for
meeting the demands and tastes of foreign markets, stated local experts.
The Ministry of National Defence has appointed Nguyen Manh Hung as the
general director of the military-run telecom group Viettel, instead of
Hoang Anh Xuan.
Business operations abroad brought a profit of VND592.2 billion (US$28.2
million) in revenue for Viettel Global Investment Joint Stock Company
in its 2013 third quarter, according to its report.